|
CNET Channel Launches Partnership to Enhance Retail Solutions with Expert Product Reviews San Francisco, Calif. June 4, 2007 — CNET Channel, a property of CNET Networks, Inc., today announced its partnership with alaTest.com at the Internet Retailer Conference and Expo Spring 2007. This collaboration expands upon CNET Channel's vast quantity of product data to deliver solutions that facilitate e-commerce sales by providing information that helps guide consumers to the product they want. Now, alaTest Product Reviews let consumers and online retail sites see how professionals have rated products in an easy-to-understand format. The result is a review summary, a composite alaScore™ product rating and access to the individual expert reviews. Consumers use this information to guide their purchasing decisions and increasing buying confidence. CNET Channel delivers tremendous value as an aggregator of best of breed content and e-commerce services. Now, alaTest Product Reviews enable resellers, retailers, distributors, VARs and shopping destinations to get access to more than 300,000 aggregated and analyzed professional product reviews from more than 600 online and offline magazines around the world. The alaScore™ global product rating is calculated with a proprietary algorithm and based on scores from all sources to provide a simple, objective and daily updated, product quality rating. "We are excited to collaborate with alaTest.com to deliver product reviews and ratings that increase consumer buying confidence," said Steve Parrott, GM, CNET Channel. "This enables CNET Channel to provide real solutions for e-commerce by helping consumers compare products and read the assessments of professional reviewers. Our goal is to deliver the tools that let resellers, e-tailers, and other online businesses empower their customers to buy more, and more confidently." "Reviews are the second most demanded shopping feature, according to a recent study by Jupiter Media," said Arie Struik, CEO of alaTest.com. "This partnership enables instant delivery of our global product reviews services to CNET Channel's distribution network and perfectly fits our mission to inform consumers around the world on the objective quality of products."
About CNET Channel
About CNET Networks, Inc.
About alaTest.com # # #
Media Contact:
|